What is Search Engine Optimization (SEO)?
Today, whenever someone faces a problem, they turn to their computers, tablets or smartphones to solve their problems; most of them turn to Google for a solution!
Search Engine Optimization (also known as SEO or SEM, search engine marketing) is a form of internet marketing that places your website at the top of search engine results (e.g. Google, Yahoo, and Bing) for free visits from your potential customers!
Every day you have potential customers that are searching for your products/services online. When Google shows relevant results on the keywords searched by the customer, there are thousands, if not tens of thousands of websites that offer a solution to the problem. Most people don’t go past the first page of Google. In order to be “chosen”, it is essential to perform SEO techniques so you can appear preferably in the TOP 3 Positions for that specific “Singapore” keyword when prospects look for goods or services you offer.